RETHINKING MEDIA

 

DATA-BASED MARKETING

Every business knows that media - and their ability to convey a message - is changing. Not even social media is immune from profound change. We need to analyse the complete media landscape and understand how our key audiences, regardless of the sector or business challenge, retrieve information.

Lo Kee has relevant experience across paid, earned and owned media. We understand the fundamental role that data has across all of marketing, and we believe that no action or strategy should be undertaken without proof.

 
 

WHAT MOVES AUDIENCES

We help companies across the globe reach critical audiences in a meaningful way. Our data-based approach breaks down exactly who the audiences are, what motivates them, and how to engage them.

 

WHY LO KEE

Lo Kee (or Low Key) is a reflection on how we approach partnership.

John Mandeville has worked across Europe and Asia in marketing, communications and government relations.

Jonathan Ellis has also worked in Europe and Asia, but mainly in media and advertising.